The Difference Between Marketing And Advertising
What is the difference between marketing and advertising? Marketing is a process of bringing a product or service to others, in short a promotion. The main objective of marketing is to spread an awareness about a service or product to others as well as to establish a relationship with our customers and gain a permanent place in the market. There are many things involved in marketing. The first one is marketing research - which means understanding what the needs of customers are. Then the second one is branding - which means building the image of a company or a product. Then communication- that is to establish a good relationship with customers which will bring big changes to our business or products. Next is distribution- this is what we do to deliver the product or service to the right people. And promotion- using various methods to grab people's popularity and get their attention . Marketing consists of all these. Advertisement is a part of the mar...